ericstromberg.org

Facebook Permissions Done Right

I wish more apps handled Facebook Permissions like this. This example comes from gtrot.

Step 1: Click to get started. Notice the clear messaging that they will never post to your wall or contact your friends unexpectedly. Zynga has trained users to expect apps to spam their friends. Anecdotally, I’ve heard clear messaging increases FB connect conversion rates by up to 50%.

Step 2: Ask for the Facebook permissions you’d ideally like to get from the user. It doesn’t hurt to ask.

Step 3: If the user denies access or closes the screen they get a popover option to customize their permissions. Let them remove what they don’t feel comfortable giving away. And, its probably a good idea to remind the user - “WE WILL NOT SPAM.”

Step 4: Connect with the updated permissions. This is great. You just signed up a user who would have otherwise left the site and never come back. Well done!

First time I’ve noticed someone on twitter buy the search term for a competitor’s name (note that they’ve bought both the tweet and people result). 

First time I’ve noticed someone on twitter buy the search term for a competitor’s name (note that they’ve bought both the tweet and people result). 
I’ve never seen this before -  You can enter your email address directly into the paid ad on the search results page.

I’ve never seen this before -  You can enter your email address directly into the paid ad on the search results page.
Some serious swag from His Airness.

Some serious swag from His Airness.
Innovative and efficient way to serve food at a restaurant (at Wasabi Sushi in Tyson’s Corner Mall).

Innovative and efficient way to serve food at a restaurant (at Wasabi Sushi in Tyson’s Corner Mall).

"Banks Loaning Money to Startups does not Create Jobs. One of the keys to failure in starting a business is borrowing startup funds. Why ? Because startups never work on a schedule and loans always have to be paid back on schedule. It’s a huge mistake to borrow money from a bank to get a business going, yet our politicians seem to think that more bank lending to startups is a key to creating new jobs. It’s not. In fact, banks are smart enough to realize that unless they can pawn the loan onto someone else, like the Small Business Association, there is no good reason to loan a startup money. Bank loans to startups are job killers, not creators."

— Mark Cuban in Some Notes to Congress on the Economy
The only way I can stop my mac screen from fading….

The only way I can stop my mac screen from fading….